Shop in your Jammies
ASOS Deal Dash
ASOS is one of the UK’s largest online-only fashion and beauty stores. To prep for the Thanksgiving rush, ASOS and Big Spaceship teamed up to create an experience to add a little extra gravy to their annual promotions.
With an incredibly short timeline and budget, we created a game to represent the anxiety that comes with shopping IRL (in real life). Different scenes and obstacles give a chaotic, urgent, and claustrophobic feel that mirrors the real-life shopping experience. The game ultimately enters the visitor to win a gift card.
Features and Support
Game design, design direction, illustration, copywriting
Big Spaceship, 2014
Tyson Damman, Animation · Brittney Kernan, Technology · Nelson Ramon, Technology · John Anderson, Technology · Casey Roeder, Strategy · Kara Masi, Production